About

Mehiru Zouggar Afif is a graphic designer specialising in brand identity, logo design, and visual communication — building identities that are strategically grounded and visually compelling.

Each project starts with research and a clear brief: understanding the client's world, their audience, and the gap between where they are and where they want to be. From there the process is iterative — exploring widely before committing to a direction that feels both inevitable and original.

The work spans food and beverage, fashion, sport, and culture, always with the same commitment to craft, clarity, and longevity.